There’s a lot of advice out there on how to grab people’s attention, but there’s one aspect of marketing that Robert Katai thinks isn’t talked about as often: maintaining their attention. The solution, he says, is a combination of content strategy and positioning. Based in Romania, Katai is known for his podcasts and speeches covering
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Picsart announced this morning that it has raised a $130 million round led by SoftBank’s Vision Fund 2. The new capital infusion pushes the company’s valuation north of the $1 billion mark, though it declined to get more specific. Per PitchBook data, the company’s preceding round of capital, in 2019, valued the company at around
Facebook is looking to create a standalone advisory committee for election-related policy decisions, according to a new report from The New York Times. The company has reportedly approached a number of policy experts and academics it is interested in recruiting for the group, which could give the company cover for some of its most consequential
Wildfires are burning in countries all around the world. California is dealing with some of the worst wildfires in its history (a superlative that I use essentially every year now) with the Caldor fire and others blazing in the state’s north. Meanwhile, Greece and other Mediterranean nations have been fighting fires for weeks to bring
Finding the right learning platform can be difficult, especially as companies look to upskill and reskill their talent to meet demand for certain technological capabilities, like data science, machine learning and artificial intelligence roles. Workera.ai’s approach is to personalize learning plans with targeted resources — both technical and nontechnical roles — based on the current
Netflix today announced it will begin testing mobile games inside its Android app for its members in Poland. At launch, paying subscribers will be able to try out two games, “Stranger Things: 1984” and “Stranger Things 3” — titles that have been previously available on the Apple App Store, Google Play and, in the case
Christopher Morton Contributor Christopher Morton is COO of Cognito. The Y Combinator application season is upon us. I have been through YC a couple of times and have reviewed thousands of applications as a volunteer in later years. Typically, you hear advice focused on ways to improve your YC application so it gets accepted. Here
The Equity crew felt that there was enough media news out recently that we simply had no choice but to fire up a Twitter Space and have a chat. The above episode is a discussion of a few things, in a loose and relaxed manner, so don’t take any of the Verizon jokes too seriously,
Twitter announced today that some hosts on Spaces, its live audio feature, will now be able to sell access to Ticketed Spaces. Applications for Ticketed Spaces first opened in June for users who are over 18, hosted three Spaces in the last 30 days, and have at least 1,000 followers. “We’re continuing to work closely
Cruise, the self-driving car company under General Motors, has launched a new initiative called Farm to Fleet that will allow the company to source solar power from farms in California’s Central Valley. The San Francisco Chronicle was the first to report the news that Cruise is directly purchasing renewable energy credits from Sundale Vineyards and
Konrad Sanders Contributor Which terms come to mind when you think about SaaS? “Solutions,” “cutting-edge,” “scalable” and “innovative” are just a sample of the overused jargon lurking around every corner of the techverse, with SaaS marketers the world over seemingly singing from the same hymn book. Sadly for them, new research has proven that such
Meet Shares, a new European startup that wants to add a social twist to financial investment — in that case, the company means ‘social’ as in ‘social network’. The startup has been developing its product under the radar for a few months already. It is also moving at a fast pace. It has assembled a team
When it comes to e-paper devices, the Kindle is of course the first brand people think of, though I’ve done my best to spread the Kobo and reMarkable gospel as well. Chinese e-reader maker Boox is a relatively new entrant to the space, and its devices are experimental but useful options in the niche market
A new startup called Popcorn wants to make work communication more fun and personal by offering a way for users to record short video messages, or “pops,” that can be used for any number of purposes in place of longer emails, texts, Slack messages, or Zoom calls. While there are plenty of other places to
Good news, TechCrunch family, Techstars’ Saba Karim is coming to Disrupt (September 21-23) this year. With a great vantage point from his perspective as Global Startup Pipeline Manager at Techstars, Karim will be hosting a session on the Extra Crunch stage discussing how to craft a pitch deck that cannot be ignored. It’s a popular
When Jessica Ko was head of design at Google and then Opendoor, she realized that her teams spent about 90% of their time digging around Dropbox looking for assets. In many cases, they’d find older versions. Or they couldn’t find what they were looking for. Or even worse, they’d accidentally pick the wrong asset. “It
Bright, a live video platform that lets fans engage in live conversations with their favorite creators and celebs, has raised $15 million in new funding, the company announced today. The round was co-led by co-founder and talent manager Guy Oseary’s Sound Ventures, the fund he founded with Ashton Kutcher. RIT Capital and Regah Ventures also
BreezoMeter has been on a mission to make environmental health hazards accessible to as many people as possible. Through its air quality index (AQI) calculations, the Israel-based company can now identify the quality of air down to a few meters in dozens of countries. A partnership with Apple to include its data into the iOS
If you haven’t noticed yet, the hiring market is a hot one — and getting more complicated as enterprise talent acquisition leaders face technology gaps while assessing candidates. This leads to difficulty in determining compensation. Enter Compa. The offer management platform provides “deal desk” software for recruiters to more easily manage their compensation strategies to
The UK government has named the person it wants to take over as its chief data protection watchdog, with sitting commissioner Elizabeth Denham overdue to vacate the post: The Department of Digital, Culture, Media and Sport (DCMS) today said its preferred replacement is New Zealand’s privacy commissioner, John Edwards. Edwards, who has a legal background,
Today, both the U.S. Department of Justice and the Securities and Exchange Commission charged Manish Lachwani, cofounder of a mobile app testing company Headspin, with fraud. The SEC says he violated antifraud provisions and the civil penalties it’s seeking include a permanent injunction, a conduct-based injunction, and an officer and director bar of Lachwani. The
Oct.07 — Tom Forte, D.A. Davidson senior research analyst, says Apple has the potential to spend billions on its upcoming streaming service. He speaks on “Bloomberg Technology.”
When companies create digital payments-facing solutions for African countries outside Nigeria and South Africa, building around mobile money is key. It’s literally a no-brainer. The concept is ubiquitous in East Africa, but since mobile money is a telecom operators-led initiative, there are technical complexities in creating a unified infrastructure for businesses that need it. PawaPay,
Meet Taktile, a new startup that is working on a machine learning platform for financial services companies. This isn’t the first company that wants to leverage machine learning for financial products. But Taktile wants to differentiate itself from competitors by making it way easier to get started and switch to AI-powered models. A few years
With the promise of an interconnected virtual world coming into focus and user-crafted gaming content exploding, Infinite Canvas is looking to apply to the metaverse lessons learned in the esports boom. “Metaverse” is the hot buzzword right now, but it’s not an empty term. Ten different people would probably define the metaverse in 10 different
Forward Kitchens was working quietly on its digital storefront for restaurants and is now announcing a $2.5 million seed round. Raghav Poddar started the company two years ago and was part of the Y Combinator Summer 2019 cohort. Poddar told TechCrunch he has been a foodie his entire life. Lately, he was relying on food
Copenhagen-based process automation platform Leapwork has snagged Denmark’s largest ever Series B funding round, announcing a $62 million raise co-led by KKR and Salesforce Ventures, with existing investors DN Capital and Headline also participating. Also today it’s disclosing that its post-money valuation now stands at $312M. The ‘no code’ 2015-founded startup last raised back in
Those at risk are always vigilant for the signs of a stroke in progress, but no one can be vigilant when they’re sleeping, meaning thousands of people suffer “wake-up strokes” that are only identified hours after the fact. Zeit Medical’s brain-monitoring wearable could help raise the alarm and get people to the hospital fast enough
A milestone for Jolla, the Finnish startup behind the Sailfish OS — which formed, almost a decade ago, when a band of Nokia staffers left to keep the torch burning for a mobile linux-based alternative to Google’s Android — today it’s announcing hitting profitability. The mobile OS licensing startup describes 2020 as a “turning point”
While the rocket launch sector is quickly becoming crowded, the same can’t be said for companies developing suborbital spaceplanes. This means there’s plenty of room to grow for startups like Dawn Aerospace, which has now completed five test flights of its Mk-II Aurora spaceplane that is designed to fly up to 60 miles above the