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Dominik Angerer Contributor Dominik Angerer is CEO and co-founder of headless CMS Storyblok, which provides best practice guidance for startups on how to build a sustainable approach to marketing their content. Search engine optimization, PR, paid marketing, emails, social — marketing and communications is crowded with techniques, channels, solutions and acronyms. It’s little wonder that
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Mark Minevich Contributor Mark Minevich is president of Going Global Ventures, an adviser at Boston Consulting Group, a digital fellow at IPsoft and a leading global AI expert and digital cognitive strategist and venture capitalist. More posts by this contributor Using AI responsibly to fight the coronavirus pandemic The American AI Initiative: A good first
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Before Twilio had a market cap approaching $56 billion and more than 200,000 customers, the cloud-communications platform developed a secret sauce to fuel its growth: a developer-focused model that dispensed with traditional marketing rules. Software companies that sell directly to end users share a simple framework for managing growth that leverages discoverability, desirability and do-ability
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Adam LaGreca Contributor Adam LaGreca is the founder of 10KMedia and previously led communications for DigitalOcean, Datadog and Gremlin. More posts by this contributor Dear Google, the future is fewer people writing code There’s a lot of noise out there. The ability to effectively communicate can make or break your launch. It will play a
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On the heels of a $600 million fundraise earlier this year, payments giant Stripe has been on an acquisition march to continue building out its business. In the latest development, the company has acquired Bouncer, a startup based in Oakland that has built a platform to automatically run card authentications and detect fraud in card-based
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One. That’s the number of African tech companies that have gone public on the NYSE in the last 10 years. Two, if you’re counting local exchanges. The former is African-focused e-commerce company Jumia and the latter is Egyptian fintech company Fawry. As a tech company, Fawry’s listing on the Egyptian Stock Exchange is a rarity.
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BluBracket, an early stage startup that focuses on keeping source code repositories secure, even in distributed environments, announced a $12 million Series A today. Evolution Equity Partners led the round with help from existing investors Unusual Ventures, Point72 Ventures, SignalFire and Firebolt Ventures. When combined with the $6.5 million seed round we reported on last
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